![]() ![]() ![]() Custom URLs are shorter and because of the lack of excessive special characters, the readability of your profile gets an extra boost as well. If you have your industry or niche in your personal URL, you’re more likely to come up on top of the results. So, if you have “growth-marketing” in your LinkedIn URL, what you offer to your prospects is obvious.īy using a custom URL, you’re also setting yourself apart from other users.įinally, another benefit here is that this also helps with your LinkedIn search engine optimization (SEO). These alternative LinkedIn URL customization options allow your prospects to see what the main highlight of your profile is at a glance. If you have a common name and your LinkedIn URL with your full name is taken, you can use some of the other options above. The combination you go with might depend on your name and what you do.
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